“With the cold storage in place, we can now buy farmers’ produce freely during harvest season. Everyone benefits, and we’re more motivated than ever!” exclaimed a peach farmer from Yangshan, Wuxi, as he shared his excitement about the newly developed cold chain logistics.
In 2023, Yangshan, Wuxi began constructing cold chain logistics facilities for agricultural products, turning farmlands into hubs of “giant refrigerators.” In response to national policies promoting the cold chain logistics industry, China Telecom has been driving the digital transformation of cold chain logistics. Through technological innovation, the company is building a systematic cold chain preservation network for agricultural products, providing a significant boost to rural revitalization.
Solving the Cold Chain Challenge
Preserving perishable products like fruits, vegetables, and meat has long been a challenge for farmers and ranchers. To ensure the cold chain remains unbroken, China Telecom Zhongdian Wanwei has introduced comprehensive solutions for strengthening cold chain logistics at every stage and scenario.
Key initiatives include:
- Developing mobile cold storage units and refrigerated trucks as part of a shared service model.
- Promoting facilities like “mobile cold storage + distribution centers” in logistics parks.
- Building an operational network for mobile cold chain logistics facilities, improving the efficiency of collecting produce directly from farms.
- Accelerating the development of last-mile cold chain facilities, such as urban pre-cooling warehouses and cold chain delivery stations, to expand urban cold chain networks.
Bridging the Gap Between Supply and Demand
Building cold storage facilities helps balance the seasonal oversupply of agricultural products with year-round market demand. By integrating IoT technology, Zhongdian Wanwei enables real-time monitoring of agricultural products from production to sale, improving quality traceability while reducing market risks.
The company offers innovative solutions such as:
- Big Data Cold Chain Monitoring Platforms
- Field-side Storage Units
- Origin Cold Storage Facilities
- Smart Cold Chain Management Platforms
These solutions cater to diverse needs, including pre-cooling, processing, packaging, and distribution, maximizing the value of agricultural products. Additionally, big data analytics provides farmers with accurate market predictions and decision-making support, enhancing the overall efficiency of cold chain logistics.
Overcoming High Costs with Collaborative Models
While many regions recognize the urgent need for cold chain logistics facilities, high construction and operational costs often lead to underutilized storage capacity. To address this, Zhongdian Wanwei has partnered with companies in Sichuan, Ningxia, and other regions to create integrated cold chain warehousing and logistics management platforms. These collaborations streamline cold chain operations, ensuring seamless connectivity between rural production bases and urban markets.
The Future of Cold Chain Logistics
China Telecom plans to further expand its service network by building cold storage units near farms, integrating cold storage into businesses, and deploying refrigerated trucks directly to markets. This will ensure that fresh, high-quality agricultural products retain their freshness as they reach consumers nationwide.
Unlock the Power of Cold Chain Logistics with China Telecom—Delivering Freshness, Nationwide!
Post time: Nov-13-2024